Glossary
Value gap
The value gap is Limerine's term for the share of spending on AI sales tools that does not produce pipeline impact a company can measure in its own CRM.
Why it matters
It separates tool activity, which vendors report, from tool impact, which a board asks about.
How Limerine uses the term
A diagnostic measures it for one company, in that company's own CRM.
Related area of work: Forecast, capacity, and board.
How to cite this definition
Limerine. "Value gap." Limerine Glossary, 2026. https://limerine.com/glossary/value-gap